Analytical solution for wholesale companies
ATK
Sectoral
Distribution
Acknowledgment of ATK's expertise:
Platforms:
Solution Modifications:
Our clients are more than 30 companies from different areas of wholesale trade. We realize that different areas of distribution have their own peculiarities and specific KPIs, so we have developed targeted solutions for:
Qlik Sense in GC Megapolis -
the best IT project in distribution 2017
Solution Functionality:
Sales analysis in different sections (customers, articles, brands, regions, suppliers, manufacturers) Plan-fact analysis of sales Analysis of sales and purchasing managers' efficiency Demand forecasting by product groups, articles, regions, etc. Forecasting customer churn Analyzing customer base and rating customers by profit and margin Distribution and analysis of margins by product groups Monitoring ratings by brands, product groups/subgroups Monitoring of ratings by customers (volume of debt as of date; volume of overdue debt as of date; sales volume for the period; gross margin generated for the period) Monitoring of competitor prices in conjunction with supplier selling price data for the period Visualization of indicators on a geographical map.
SALES
Analyzing the movement of goods for the period Analysis of goods balance (movement of goods + balances of goods as of reporting dates) Estimation of stock levels in the warehouse, taking into account the structure of balances and their turnover rate Analysis of the age and cost of storage of goods in the warehouse Accounting of commodity balances in pieces, cost and number of days of sales Monitoring of commodity ratings by sales volume, margin, inventory level Combined analysis of inventory with sales level, forecasting demand for future periods Combined ABC analysis Planning of placement and storage time of goods in the warehouse Inventory surplus and deficit management Analyzing the history of work with a supplier in dynamics Supplier service level, reasons for supply cuts
GOODS AND MERCHANDISING
Segmentation and analysis of target groups and market; Estimation and forecast of demand structure; Assessing the customer value of products; Support planning of promotional and sales strategies; Evaluating the effectiveness of marketing activities and channels; Building models of customer behavior (churn propensity, development); Identification of the category of customers with a high probability of churn and formation of actions aimed at their retention; Analysis of call center performance.
MARKETING
Preparation of standard financial statements: Balance Sheet, Profit and Loss Statement, Cash Flow, Dynamics of Assets and Liabilities; Budgeting and adjustments; Analysis of accounts payable and receivable; Detailed analysis of the cost structure in various sections.
FINANCE
Calculation of KPIs for divisions and employees; Control over fulfillment of planned indicators by employees; Supporting the motivation and bonus system.
HR
Screenshots of the solution:
Implementation results:
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Operational and transparent control of KPIs and increased efficiency of analysts' work;
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Improved quality of planning, more efficient management of financial flows and execution of plans and budget;
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Increased transparency of work and a single version of the truth for the whole company: elimination of the possibility of data manipulation with different calculation of indicators by different departments;
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Cost reduction due to harmonization of demand, purchasing and warehouses,
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Increased financial discipline due to more efficient management of accounts receivable and payable;
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Increase in the level of service due to the emergence of a tool for effective monitoring of service quality;
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Significant reduction of time and labor costs for data analysis for decision-making;
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Increased efficiency of marketing campaigns and channels due to detailed analysis of promotions and their impact on sales, identification of opportunities for targeted local promotions in conjunction with sales;
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Increased transparency of work and efficiency of sales representatives.
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LUDING
Tens of millions of rows are processed in QlikView in fractions of seconds
Development of the first analytical application "Sales" (5 source information systems, 34 million rows, 310 fields, 280 charts, 40 users) - 1 month
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MEGAPOLIS
Qlik Sense has aggregated over 4 billion lines of entries across sales, logistics, finance and is used daily by more than 300 company employees
Freeing up to 60% of working time spent on data collection for analytics
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M&T
The use of QlikView for analyzing sales by managers allowed to achieve indicators:
5% increase in sales in the traditional trade channel compared to last year
15% increase in productivity of sales representatives
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+7 (495) 134-32-92
consult@atkcg.ru
Russia, 121467, Moscow,
Istrinskaya str. 4, Office 1
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